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Question & Answer

Question: Does a statement such as "no annual fee" trigger additional disclosures in a credit card ad?

Answer: No. The commentary specifically states that a statement that there is no fee is not a trigger term. Thus, your statement that there is no annual fee would not trigger additional disclosures in your ad.

Copyright © 2000 Compliance Action. Originally appeared in Compliance Action, Vol. 5, No. 15, 12/00

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