Section 226.24—Advertising
24(a)(1)...For example, a creditor may advertise terms that will be offered for only a limited period, or terms that will become available at a future date.
How does everyone interpret 'for only a limited period'? By stating in an advertising mailing, 'discounted loan rates, including a limited-time home equity loan rate as low as 5.74% APR', would that be enough or do we need to put the exact expiration date somewhere in the ad?