The prohibitions in GLBA against the sharing of account numbers for marketing purposes was to address the abuse that occured when banks turned over their customer's account numbers to telemarketers who would then try to sell them a product or service (Yes - for only $59.95 you will receive the featured Cheese of the Month!) Even when the customer said "No Thanks, I'm lactose intolerent", some telemarketers would still mark it as approved and send the charge along. (Yep - they met their sales quota, collected their incentive bonus and then quit before the customer would notice. Don't you love sales incentives?)
Now contrast that to the customer who has only 5 checks left and needs to order a new supply. Does anyone in this room think that when Congress was considering this bill EVER thought that having account numbers on checks was the issue? I know, I know, laws of unintended consequences, but rather than risk the cessation of all customer transactions, I will allow the CHECK PRINTER to know the customer's account number.
BTW - how ironic is it that the customer's privacy is better protected when they go through the Bank to order checks as opposed to going to one of those outside "Discount Check Printers." When the order is routed through us, the check printer has an agreement that they will NOT use the customer information for anything other than to fill the order. When your customer goes outside to order checks, the check printer can do anything they want with the information.
It would have been nice if this particular situation was addressed in a Q & A though......
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CRCM,CAMS
Regulations are a poor substitute for ethics.
Just sayin'