Our marketing department presented some loan promo to me and asked me if I had to pick one of the promos below which one would it be.

1. $100 off closing costs
2. offering a drawing for $100 gas card to those who open a Home Equity loan during promo period
3. Cash to those who open a Home Equity during promo period

I am leaning towards #1 since #2 would have to be open to the public and not just to those who open a Home Equity loan. I am not sure how I feel about #3.

Any thoughts?