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#2222733 - 10/01/19 05:13 PM Naming New Product/Sevice
TeamComply Offline
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Joined: Aug 2016
Posts: 462
We will soon be rolling out a person-to-person payment solution/service to our customers. How do we determine that the name we select for this solution/service is safe to use? Should we be concerned if the name is already being used for other products/services offered by other financial institutions?

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Marketing
#2222735 - 10/01/19 05:34 PM Re: Naming New Product/Sevice TeamComply
rlcarey Online
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rlcarey
Joined: Jul 2001
Posts: 79,660
Galveston, TX
Talk to a copyright attorney.
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#2222740 - 10/01/19 06:05 PM Re: Naming New Product/Sevice TeamComply
P*Q Offline

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P*Q
Joined: May 2001
Posts: 8,458
Somewhere
Agreed. If you use a name already taken by someone else, they will most likely send you C & D and you will have wasted all that time and money branding a service you no longer can.

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#2222752 - 10/01/19 06:48 PM Re: Naming New Product/Sevice TeamComply
Richard Insley Offline
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Richard Insley
Joined: Oct 2000
Posts: 10,068
Toano, VA
Have you taken the simple inexpensive step to use lots of search engines to do plain vanilla web searches? They don't all get the same results & one might kick something out that's news.
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