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#730806 - 05/11/07 07:38 PM Advertising Loan
ledfoot Offline
Member
Joined: May 2004
Posts: 93
Georgia
If the words in an ad read "Fixed Rate Mortgages up to 40 years with no pre-payment penalty" does this require additional disclosures?

My understanding is yes, is this correct?

Need help quick!!!!
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Marketing
#730814 - 05/11/07 07:44 PM Re: Advertising Loan ledfoot
#Just Jay Offline
10K Club
#Just Jay
Joined: Oct 2006
Posts: 14,390
Cheeseheadland
Yes...you mentioned a term...40 years.

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#730825 - 05/11/07 08:08 PM Re: Advertising Loan #Just Jay
ledfoot Offline
Member
Joined: May 2004
Posts: 93
Georgia
That's what I thought but wanted to be sure before replying to our marketing folks!!
Thanks very much
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#730850 - 05/11/07 08:32 PM Re: Advertising Loan #Just Jay
ledfoot Offline
Member
Joined: May 2004
Posts: 93
Georgia
How about in advertising a home equity line you use "Zero Closing Costs"? Doesn't this require additional disclosures too?
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#730864 - 05/11/07 08:47 PM Re: Advertising Loan ledfoot
JohnDoe Offline
100 Club
Joined: May 2005
Posts: 140
Yes you would trigger the need for additional disclosures. You cannot negatively state a fee, such as "no closing costs" on a Home Equity Line of Credit.

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#730870 - 05/11/07 08:51 PM Re: Advertising Loan JohnDoe
ledfoot Offline
Member
Joined: May 2004
Posts: 93
Georgia
Thanks so much!!
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#734198 - 05/17/07 02:48 PM Re: Advertising Loan JohnDoe
Web Offline
Gold Star
Joined: May 2005
Posts: 316
If you indicate No Closing Costs in the HELOC ad what additional disclosure do you need? Just stating No Closing Costs again in the bottom of the ad where the disclosure is?

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#734212 - 05/17/07 02:59 PM Re: Advertising Loan Web
MN Banker Offline
Platinum Poster
Joined: Aug 2006
Posts: 980
See 226.26(d):

(d) Additional requirements for home equity plans. (1) Advertisement of terms that require additional disclosures. If any of the terms required to be disclosed under section 226.6(a)or (b) or the payment terms of the plan are set forth, affirmatively or negatively, in an advertisement for a home equity plan subject to the requirements of section 226.5b, the advertisement shall also clearly and conspicuously set forth the following:

(i) Any loan fee that is a percentage of the credit limit under the plan and an estimate of any other fees imposed for opening the plan, stated as a single dollar amount or a reasonable range.

(ii) Any periodic rate used to compute the finance charge, expressed as an annual percentage rate as determined under section 226.14(b).

(iii) The maximum annual percentage rate that may be imposed in a variable-rate plan.

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