Do you mean what are the regs and rules regarding developing and offering a new product?
Regulation DD is going to apply in this case, since it's a certificate of deposit product. You'll need to research the reg carefully to be sure that your product is structured and disclosed in accordance with DD. You'll also need to compare any advertisement of the product to the rules in DD.
There are some other rules and regs that might possibly apply, depending on the particulars of the product.
P.S. Buster, remember to only post a question in one forum. Posting in more than one at a time is confusing and frustrating to everyone - those trying to answer your question, and those trying to read the answers!
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Opinions my own.