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Advertising-more than ECOA, TILA, TISA and Fair Housing

Answered by: 

Question: 
Is following the standard Regs, B, Z, DD and fair housing going to ensure advertising compliance?
Answer: 

No. That gives you the black and white tests such as using triggering terms correctly, but you also must focus on the meaning and intent of the ad, what is inferred but not said, or said deceptively. When that goes askew, UDAAP comes into play.

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Learn more about Andy Zavoina’s webinar Advertising – Don’t you UDAAP

First published on 09/13/2020

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