Equal Opportunity Lender Notification

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Question:

On an advertisement for credit cards and nonmortgage lending, should Equal Opportunity Lender notification be included or only on mortgage related loan advertisements? I understand Equal Housing Lender should be present on anything pertaining to loans using homes as collateral.

Answer:

§ 338.3 Nondiscriminatory advertising.

(a) Any FDIC-supervised institution which directly or through third parties engages in any form of advertising of any loan for the purpose of purchasing, constructing, improving, repairing, or maintaining a dwelling or any loan secured by a dwelling shall prominently indicate in such advertisement, in a manner appropriate to the advertising medium and format utilized, that the FDIC-supervised institutions makes such loans without regard to race, color, religion, national origin, sex, handicap, or familial status.

Anything other than that would be purely a business decision.