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Gift Card for Participating in Online Survey

Answered by: 

Question: 
Can a financial institution offer a current customer a gift card if they participate in an online survey that is sent to their email that we have on file? We are not soliciting a product, just wanting their opinion on our services.
Answer: 

Sure. Just understand the IRS requirements.

First published on 01/12/2020

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Filed under compliance as: 

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