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Media Misinformation

Question: 
If we find the media is reporting wrong information about an incident involving our bank, is there anything we can do?
Answer: 

Yes! Indirectly, you can ensure your message reaches your customers and stakeholders to supersede anything they hear from other sources. To affect negative media reports directly, you first have to know that they exist and respond quickly. We’ll cover both of these aspects during this course.
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Learn more about Rayleen Pirnie and Michael Barrio’s webinar
When Disaster Strikes: Crisis Communication Plans

First published on 08/20/2017

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