Skip to content

Rate Sheets and CAN-SPAM

Question: 
Are rate sheets we send to auto dealers and mortgage brokers CAN-SPAM covered?
Answer: 

Commercial rate sheets may be covered or exempt, depending on the relationship with the dealer or broker. If there is no formal relationship and the bank has done no business with the dealer or broker, then email communications are best treated as promotions. In cases where the bank has engaged in business transactions of the type covered in the rate sheet, then these messages probably fit within the definition of a “transactional or relationship message” and are exempt.
-----------------------------
Learn more about Andy Zavoina’s webinar Email Marketing Compliance

First published on 03/01/2020

Banker Store View All

From training, policies, forms, and publications, to office products and occasional gifts, it’s available here:

Banker Store

hot right now

image description

Looking for effective, convenient training on a particular subject?

BOL Learning Connect offers more than 200 courses ON-DEMAND or on CD ROM from AML to Reg Z and every topic in between.

Search Topics