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Overdraft Program Advertising Matrix

John Burnett, BOL Guru, created a one-page matrix to assist in your overdraft protection program advertising. Using 22 communication scenarios, you can easily see when the periodic statement and advertising disclosures are applicable under the § 1030.11 rules, which were effective July 2006 under 12 CFR Part 230, now re-issued by the CFPB as 12 CFR Part 1030.

This is a tool which may be used by those who produce the advertising content, those who audit and those who monitor compliance activities. It will be helpful whether your intent is to advertise your program, or avoid advertising requirements. You can right click on the link and save the file to your hard drive.

First published on 10/01/2006

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