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Home Equity Line of Credit - Open End

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Question: 
The appearance of "triggering terms" in a HELOC ad require the disclosure of a maximum rate, but there is no mention of a floor rate. If a HELOC has a floor rate, must it be disclosed in an advertisement? If the floor rate has a range, must the range be shown and the criteria that could affect a borrower's specific rate be mentioned?
Answer: 

It does not have to be disclosed under Regulation Z, but I would consider the possibility of claims of unfair and deceptive advertising practices in the current environment.

First published on BankersOnline.com 3/02/09

First published on 03/02/2009

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